Business, Title Insurance New York

Business Links of Interest for Monday, December 9, 2013!

so little time

For many of us the phrase ‘So much to do and so little time’ rings very true!

And, as a result, we don’t always get to read or learn about topics that may not be specific to our business today and yet are important just the same!

The links below are to articles that may be of interest.

What is Bitcoin? (3-minute video)

Who is this marketing for?

Tips for becoming a market leader

7 Ways to Get Bloggers Buzzing About Your Brand

The 4 Silent Killers of Your Business

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Title Insurance New York

Wanted: A few good salespeople!

Hallmark Abstract Service New York State title insurance

Hallmark Abstract Service is currently in a growth phase and seeks qualified business development professionals who have what it takes to join our team!

If working with a firm like ours sounds like it may be interesting to you:

  • HAS was founded in 2008 at the height of the financial crisis to fill-in the gaps that were left by firms who for a variety of reasons were leaving the business;
  • HAS management has a laser-focus on our clients satisfaction and treats every deal regardless of size as if it is our most important one…because it is;
  • HAS currently has an even split between commercial and residential transactions;
  • HAS underwrites through the Chicago Title Corporation;
  • HAS was nominated Best Title Agency for 2013 in the New York Law Journal Reader Rankings;
  • HAS management cumulatively has decades of experience in title and real estate related businesses;
  • HAS provides our salespeople with flexibility and generous commission splits based on experience and deal flow;
  • HAS will consider those who have prior title experience as well as those who don’t;
  • At HAS there is no corporate bureaucracy to deal with.

Please send your resume to us at orders@hallmarkabstractllc.com.

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Business, foreclosure crisis, Title Insurance New York

Marketing, Foreclosures and Public Speaking!

Hallmark Abstract Service New York Title Insurance

What do these three topics have in common? Not that much really but if you are in business and/or involved in the real estate market they all can have an impact on you in one way or another!

Attorney’s and Website Marketing

The first article is focused on law firms and the fact that while many have websites, many more still do not.

When searching for an attorney or anything else on the internet, what is the first thing that many of us do?

If you’re like me it’s to look for a website in order to learn more about an attorney or a business who may have been recommended.

Without a website many consumers may pass you by and, for those who do have a website is it effectively presenting your firm in the most complimentary and productive way?

‘Pump Up Your Law Firm Website’

‘Your law firm website is the core of your marketing efforts. Yet it’s easy to take it for granted. We know how it goes — you spend time and trouble getting it to work like you want, and then you move on to more urgent things. But, really, constant attention is needed to keep your website working for you…’

Read the entire article at Attorney at Work here.

What’s your biggest fear? Is it public speaking?

For many it is even coming in on the list as more frightening than death!

Here are a couple of tips to help get over that fear.

‘Speaking in public: two errors that lead to fear’

‘1. You believe that you are being actively judged

2. You believe that the subject of the talk is you

When you stand up to give a speech, there’s a temptation to believe that the audience is actually interested in you.

This just isn’t true. (Or if it is, it doesn’t benefit you to think that it is).

You are not being judged, the value of what you are bringing to the audience is being judged. The topic of the talk isn’t you, the topic of the talk is the audience, and specifically, how they can use your experience and knowledge to achieve their objectives…’ Read the rest of the article at Seth’s Blog here.

Foreclosures to take even more time……….?

If you live, work or practice real estate law in New York State you wouldn’t believe that this could be possible with the current time to foreclose measured in years and not days!

But it may be!

‘QM Rule Could Extend Foreclosure Timelines’

‘Investors and servicers should expect longer liquidation timelines on qualified mortgages that go into default, according to Standard & Poor’s Ratings Services…’ Read the rest of the article at National Mortgage News here.

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Long Island Fight for Charity, Title Insurance New York

Video of Michael Haltman in the 2013 Long Island Fight for Charity

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On Monday, November 25 Hallmark Abstract President Michael Haltman faced-off in the boxing ring in support of the three charities helped by the Long Island Fight for Charity!

Although at times it appeared that his opponent was more interested in wrestling than boxing, the event was an unbelievable success drawing over 1,200 fans and raising over $300,000, both records.

In addition Michael exceeded his fundraising goal as well with a final total in excess of $16,000 and is already looking forward to next year!

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Save money on title insurance in New York

Title Insurance New York

Saving Money on Title Insurance in New York!

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blogging, marketing, Title Insurance New York

Should your business blog? (Infographic)

In other words is the extra work and small expense that’s involved creating and updating a blog going to provide your business with a return on investment (ROI) that will make the endeavor worthwhile?

The fact of the matter is that simply by you being here reading this article it has in effect made The Hallmark Abstract Sentinel worth the effort for HAS!

The benefit is not from our expectation that the people coming here to read this article are suddenly going to decide to order title insurance from us.

The need for our product is specific to real estate and more than that to a real estate transaction whether a purchase or refinance. And while it’s true that individuals can choose their own title insurance provider, when the time comes it is often left to an attorney to take care of.

Our goal is to provide information on a wide variety of topics that may prove to be useful to business managers and business owners while at the same time expanding the exposure and name recognition of Hallmark Abstract Service in the marketplace!

And that should be your goal as well.

So again, should your business have a blog?

Some statistics and infographic (Source):

19% of blog visitors refine their choices based on what they’ve read
19% of visitors use blogs for support and answers to questions
17% of visitors say they discover new products and services in blog articles
14% say they get assurance to buy after reading about the product on a blog
13% of visitors are inspired by blogs
7% of visitors actually buy directly from the blogs they read

business blogging

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Title Insurance New York

Maximizing business using LinkedIn!

One year ago The Hallmark Abstract Sentinel provided the article ‘Growing your business using LinkedIn to get it done!

The purpose was to show our readers some of the reasons why LinkedIn can be so valuable in many aspects of business from marketing to networking although it tends to be an underutilized social media tool.

This info-graphic provides 17 things that your LinkedIn profile needs to have in order for it to be considered maximized and while this is only one aspect of the site, it is extremely important.

After all, the profile page is the first thing a new visitor is going to see and read about you and we only have this one chance to make a great first impression!

Linkedin infographic

H/T Cool Infographics

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